Icyorezo cyibasiye isoko ry’Ubudage impapuro, ibikoresho byo mu biro hamwe n’ibikoresho byo mu biro.Mu myaka ibiri ya coronavirus, 2020 na 2021, ibicuruzwa byagabanutseho miliyari 2 z'amayero.Impapuro, nkisoko rinini cyane, ryerekana igabanuka rikomeye nigabanuka ryibicuruzwa 14.3%.Ariko kugurisha ibikoresho byo mu biro n’ibikoresho by’ishuri, byari bikomeje kwiyongera gato mbere y’icyorezo, na byo byagabanutseho imibare ibiri mu gihe cy’icyorezo.Ibikoresho byo kwandika byagenze kimwe, nubwo amakaramu yisoko, amakaramu namakaramu yamabara kimwe namabara yubukorikori hamwe na chalk byashoboye kubona ikibanza muri ubu bwato.

Nubwo ibintu byatewe n'icyorezo bigenda bigabanuka - byibuze kugeza ubu - imiterere rusange y’inganda n’ubucuruzi bw’ibicuruzwa bikomeje kuba ingorabahizi, kandi bikomeje kwiyongera kubera intambara irimo gukorwa.

Kurubuga rukomeje kwiyongera

Ugereranije, Umudage wese yakoresheje 16.5 ku ijana mu bicuruzwa bya PBS ugereranyije na 2016. Kandi inyuma y’iki cyorezo, ibarwa mu mpapuro zasohotse vuba aha “Impapuro za raporo y’inganda, ibikoresho byo mu biro hamwe n’ibikoresho byo mu biro 2022 Icyakora, icyorezo cyerekanye ko kiri imbere. -kureba ibintu nubwo bigira ingaruka mbi.Nyamara, coronavirus nubu intambara byumwihariko iracyahindura ikirere cyabaguzi.Kugabanuka kwinshyi mumijyi yimbere bikomeje kugaragara, mugihe ubucuruzi bwo kumurongo muruganda butera imbere icyarimwe.umugabane w'isoko wazamutse ugera kuri 22,6 ku ijana mu myaka itanu ishize.Abacuruzi nibindi byinshi nababikora bahisemo ingamba zo kugurisha B2C mugihe cya coronavirus.Inzira idahinduka.

Umuvuduko wibiciro uriyongera

Byongeye kandi, iminyururu myinshi itangwa ikomeje guhungabana, kandi ibiciro bigenda byiyongera bishimangira kugurisha no gutakaza igihombo kigaragara mubicuruzwa byinshi.Nkigisubizo, inyungu muri rusange bityo ubushobozi bwishoramari bugakomeza kuba buke.Kurundi ruhande, inzira zo guhinduka hamwe na digitifike birakurikiranwa muburyo buhoraho.Mubindi bintu, kubera ko ubucuruzi bwintera bwerekanye imbaraga zapiganwa mbere no mugihe cyicyorezo.2016 yinjije miliyari 2,5 z'amayero yo kugurisha hamwe n'ingingo za PBS, kugeza mu 2021 kwiyongera kw'intsinzi kurenga 12 ku ijana.

Ariko ibikorwa ntibikenewe kuruhande rwamamaza gusa, ahubwo no kuruhande rwamasoko.Bitewe nuko haboneka ibikoresho fatizo hamwe nigiciro cyamasoko atabarika, ishyirahamwe ryinganda zamamaza PBS rihangayikishijwe nigihe kizaza.Bavuga ko urwana no kwiyongera ku burebure butigeze bubaho.

Igihe kizaza kizaramba

Usibye na digitifike, kuramba nimwe mubindi byerekeranye nisoko bizakomeza kugira ingaruka kubikorwa byubucuruzi hamwe ninganda zinganda za PBS mugihe kizaza.Mu gihe cy'icyorezo, icyifuzo cya serivisi zirambye cyarushijeho kwiyongera.Abakiriya basabye ibicuruzwa byiza kandi byihariye.Niyo mpamvu umucuruzi wa PBS yahinduye assortment ukurikije, nubwo imibare yo kugurisha itajya muburyo bumwe.Ababishinzwe bagereranya umugabane winjiza ibicuruzwa birambye byibuze byibuze 5 ku ijana kandi ntarengwa 15%.Ariko, nta kuntu inzira iganisha ku cyerekezo kirambye.Amashyamba y’ibidukikije, nkurugero, agira uruhare runini mugutanga impapuro nko kurandura firime ya plastike.

Uburyo bushya bwo gukora burerekana ko ari inzira iganisha kuri PBS n'inganda zo mu biro muri rusange.Ku muyobozi mukuru wa Soennecken, Georg Mersmann, ibikoresho byo mu biro bya kera ni “isoko ryuzuye, ntabwo ari isoko ry'iterambere”.Ariko siwe wenyine ubona amahirwe yo kungukirwa no guhuriza hamwe isoko ibi bikubiyemo.Gucuruza n'inganda byibanda cyane cyane kubitsinda rya digitale.

Ibikoresho: Byakuwe kuri enterineti