Ikintu cyose ukora kugirango utezimbere ubunararibonye bwabakiriya gishobora kuba intambwe yunguka utera mumwaka utaha, nkubushakashatsi buherutse.

Ibigo birenga 80% bivuga ko bizahatana ahanini cyangwa byuzuye hashingiwe kuburambe bwabakiriya mumyaka ibiri.

Kubera iki?Hafi ya kimwe cya kabiri cyamasosiyete mubushakashatsi yavuze ko yashyizeho isano hagati yuburambe bwabakiriya nibisubizo byubucuruzi… kandi nibyiza.Bibanze rero kuburambe burenze cyangwa bujyanye nibicuruzwa cyangwa serivisi nziza.

Inzira 4 zo kunoza

Hano hari inama enye zo kunoza uburambe bwabakiriya bawe mumwaka utaha:

• Guhanga udushya, ntukigane.Amasosiyete akunze guhanga amaso ibyo amarushanwa akora - kandi akagerageza kuyigana kuko abakiriya basa nababikunze.Ariko ibyari bishya kuri societe imwe birashobora kunanirwa kubindi bigo.Ahubwo, shakisha uburyo bwo gukora uburambe bushya, budasanzwe kubakiriya mu nganda zawe.Nibyo, urashobora kureba izindi nganda kubitekerezo, ariko ntushaka gukora ibirenze.Reba kuri ubu buryo: Niba kwigana ari byiza bihagije, noneho guhanga bizaba hejuru par.
• Kora neza, ntukangwe.Nubwo guhanga udushya ari ngombwa, urufunguzo rwa buri burambe ni bworoshye.Ntugomba "wow" abakiriya igihe cyose baguhamagaye.Urashaka gukora uburambe.Inzira imwe: Komeza sisitemu ya CRM yandika imikoranire yose kuburyo mugihe serivisi nibicuruzwa byiza bikorana nabakiriya, bamenya imikoranire yose - kuva kurubuga rusange kugeza guhamagara kuri terefone - uwo mukiriya yakoze nibisubizo.
• Hugura kandi ugumane.Inararibonye nziza zabakiriya ziracyubakwa cyane cyane kubantu-bantu, ntabwo bishingiye kumajyambere agezweho.Ibyiza byabakiriya bakeneye amahugurwa ahoraho kubikoranabuhanganaku buhanga bworoshye.Shora mumahugurwa, indishyi nibihembo kugirango serivise yimbere ibe indahemuka kandi ifite ibikoresho byiza kugirango itange uburambe.
• Umva byinshi.Niba ushaka gukomeza kunoza uburambe kugirango abakiriya babone kandi bakomeze kuba abizerwa, kora icyo bashaka.Baza ibitekerezo byabakiriya ubudasiba.Ntukemere ko igitonyanga kimwe cyibitekerezo kigwa mumutwe ushishikariza abakozi bakorana nabakiriya gufata umwanya nyuma yimikoranire kugirango bandike ibitekerezo, kunegura no gushimwa.Noneho koresha ibyo bitekerezo bidasanzwe kugirango wuzuze ibyo ukusanya muburyo busanzwe kugirango uhore utezimbere uburambe.

Ibikoresho: Byakuwe kuri enterineti